Avoid using too many colors, as it will make your flyer more distracting than eye-catching. Use that color scheme for your flyer and stay consistent. If you use a large image, find a subtle but active color in the image. Use colors that are consistent with your brand as well as colors that have an eye-catching effect. There are plenty of free stock photos available online.īrilliant colors. Using an image as your focal point can effectively pull viewers in to look at your flyer more closely. Always use high-quality, crystal-clear and colorful images that will grab attention, create a mood, and support your story. If the pictures are dull and unclear, then your message will be dull and unclear to the readers as well. The quality of the images you use is very important. To create unique focal point, you will need to use the following:Ī striking yet professional image. What's the first thing that you want people to notice? Engage the readers with that focus first. How do you achieve this goal? Here are some proven flyer tips that professionals use to make great flyer designs. The goal is to grab and hold people's attention long enough for them to actually read your flyer and then act on it. While flyer distribution has been a widely used marketing strategy, not all flyers serve their purpose well in today's busy marketplace.
Related: 17 flyer layout design ideas for your inspiration In fact, a survey by the Direct Marketing Association revealed that 48% of leaflet or flyer recipients directly act on the advertisement by either going to the business or requesting additional information. Flyers can be an effective and inexpensive way to promote your business, no matter your size.
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